Marketing and Nerdom collide in glorious fashion this week in Austin, Texas, site of the annual South by Southwest (SXSW) conference. And because Red Square lives at the center of both worlds, we’re there.

Digital wunderkinds, Karen Sullivan and Jeff Whitlock, are on hand to absorb as much knowledge as humanly possible. They’ll be tweeting, facebooking, blogging and flickr’ing the whole deal, so stay tuned. If you want to catch up with them in Austin, hit ‘em up.

Also, a small aside: We are quite humbled and excited to be on the list of finalists in the interactive awards show for our BCBS work. So we’ve got that going for us, which is nice.