Tag Archives: awesomeness
Hey Austin.
Marketing and Nerdom collide in glorious fashion this week in Austin, Texas, site of the annual South by Southwest (SXSW) conference. And because Red Square lives at the center of both worlds, we’re there.
Digital wunderkinds, Karen Sullivan and Jeff Whitlock, are on hand to absorb as much knowledge as humanly possible. They’ll be tweeting, facebooking, blogging and flickr’ing the whole deal, so stay tuned. If you want to catch up with them in Austin, hit ‘em up.
Also, a small aside: We are quite humbled and excited to be on the list of finalists in the interactive awards show for our BCBS work. So we’ve got that going for us, which is nice.
Old Spice gets social.
Good advertising gets people talking. Great advertising talks back. Example: Old Spice’s “I’m on a horse” dude responds to commenters and bloggers directly on YouTube. Here, he’s got a message for celebrity blogger Perez Hilton.
Pure genius.
Blue Cross and Blue Shield picks Red Square.
Hey friends, we’ve been sitting on some pretty exciting news for the past few weeks: Red Square Agency has just won creative duties on Blue Cross and Blue Shield of Alabama.
There’s not a lot more we can say at this point, but awesomeness is afoot. We’re all high-fiving around here, given the opportunity to work with very nice people on an iconic brand.
Red Square performs at the Hangout.
The inaugural Hangout Beach, Music & Arts Festival was this past weekend, and what a success. Crowds from all over gathered on the very beautiful, very oil-free beaches of Alabama to experience an amazing event that was the culmination of the hard work of scores of people. Grace Potter said it best: “my God—it’s Coachella on the beach!”
Our creative/design and PR crews, led by Sarah Jones and Niki Lim, executed flawlessly. The designs, from the stages to the signage to the tickets, were killer.
As for the PR side of things, the Red Square kids worked like maniacs alongside our pals Music Allies setting up press conferences (note Alabama Governor Bob Riley giving the international sign of the fest), managing internal communications, coordinating live news shows, and dealing with the good people at Associated Press, CNN and other major media.
Congrats to all involved. We are thankful to have been a part of the festival’s success.
You heard that right: a green oil change.
The dudes and dudettes here at the Square have been busy cooking up our latest offering to the Internet: America’s Green Oil Change.
We know what you’re thinking. “A green oil change?” In fact our development partners on this, Super Top Secret, pondered the same thing:
We know a green oil change sounds like an oxymoron but it’s an awesome oxymoron. In fact, we added it to our list of favorites. It’s right up there with boneless ribs, Christian gangster, firewater, lady boy, mobile home, real polyester and quiet riot.
Believe it people. So hit the site and do your part.
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